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Hiba Ali Abbani is a seasoned professional with extensive experience in customer relationship management and sales operations. Currently serving as Senior CRM - Sales Operations at Arada since October 2020, Hiba has effectively utilized skills in CRM and data administration. Prior to this role, Hiba spent over seven years at Majid Al Futtaim as Administrator Lead & Data Management, focusing on CRM data administration. Earlier experience includes a position as Front Desk Officer and Insurance Coordinator at Canadian Specialist Hospital, which involved customer complaint resolution and appointment scheduling, as well as customer care responsibilities at ETE - Emirates Trading Establishment, handling Local Purchase Orders and supporting sales operations.