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Nikhil Chaudhary is a Performance Manager - Digital at ArabyAds with a background in performance marketing and media buying. Prior to that, Nikhil worked as a Performance Marketing Specialist at Elabelz and ST-YL.COM. Nikhil also has experience as a Senior Engineer in Performance Testing at Capgemini. Nikhil holds an MBA in Marketing from the Institute of Management Technology and a B.Tech. in Computer Science from Amity University. Nikhil has successfully implemented digital marketing initiatives and worked on various types of campaigns such as Installs, Prospecting-web, Retargeting, Search, Display, and Awareness.