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Tom Crouch is an accomplished professional in the travel and retail sectors, currently serving as Head of Commercial at APT Travel Group since March 2023, where responsibilities include revenue management and pricing for global cruising and land touring products. Previously, Tom held leadership roles at Little Birdie, Jetstar Airways, Qantas, Monarch Airlines, Tesco PLC, TUI Travel PLC, and Kuoni Travel UK, with a focus on product management, digital strategy, and commercial performance. Notable achievements include driving significant sales growth and successfully relaunching holiday brands. Tom Crouch holds a Bachelor of Arts in Urban Studies from The University of Sheffield.