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Siberia Su is an experienced marketing and growth leader with a diverse background in consulting, product, and performance marketing across multiple industries, including gaming, fintech, and non-profits. Currently serving as a Consultant/Fractional VP at Appvertiser and Founding Advisor at G-Chain, Siberia has previously held significant roles such as Head of Performance Marketing at Skillz and Growth Leader at MobilityWare, managing multi-million dollar revenues and overseeing comprehensive marketing strategies. With a strong foundation in data-driven decision-making, team building, and product growth, Siberia has also played key roles in various start-ups and growth-oriented companies, further enriched by ongoing education at NYU Stern School of Business and ArtCenter College of Design.