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Tor Myhren is Apple’s vice president of Marketing Communications, reporting to CEO Tim Cook.

Tor joined Apple in 2016 from Grey, where he was president and worldwide chief creative officer.

As head of the Marketing Communications group, Tor leads a talented and creative team focused on Apple’s advertising, internet presence, package design and other consumer-facing marketing.

A two-time TED speaker, Tor has been named to Fast Company’s Most Creative People in Business, Fortune’s 40 Under 40, AdAge’s Creativity 50 honoring the world’s 50 most influential creative minds, and was inducted into the Advertising Federation of America’s Hall of Achievement.

Tor is a former journalist and award-winning documentary filmmaker. He holds a bachelor’s degree in English Literature from Occidental College.