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Prior to AppDirect he was the COO of social shopping service Luvocracy, which was acquired by Walmart in 2014. Prior to 2011, he ran Marketing and Analytics at social gaming company A Bit Lucky (acquired by Zynga). Andy started his career at Documental Solutions, which became the industry-standard SaaS decision-support solution for the defense industry where he was responsible for customers globally (acquired by IHS). Andy holds a BA in Economics from American University and an MBA from the University of Michigan.