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Rebecca Hahn is a UX Designer specializing in experimentation, currently employed at BabyOne Franchise- und Systemzentrale GmbH since May 2019. Key responsibilities include data-driven development and optimization of the BabyOne online shop with an omnichannel focus, overseeing research, concept creation, and UI design tailored to the "Consideration" phase of the customer journey. Rebecca has also contributed to the IT project “Neuer Onlineshop,” focusing on user data preparation and the evaluation of UX concepts. Previously, Rebecca worked as a UX & UI Engineer, designing campaign landing pages and implementing UX optimizations for key areas of the online platform. Prior experience includes roles as Frontend Developer and IT Support & QA Specialist at henworx GmbH & Co. KG. Educational credentials encompass a MicroMaster in UX Design & Evaluation from HEC Montréal (in progress), an Akademiestudium in Practical Computer Science from FernUniversität in Hagen, and a Bachelor of Arts in Social Sciences from the University of Vechta.