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Matilda Bergfeldt is an experienced professional in social media communication and content strategy, currently serving as the Head of Social Media at Apollo since April 2022. In this role, Matilda oversees social media efforts for the Nordic travel agency and contributes to PR activities in Sweden. Prior to this, Matilda worked as a Content Specialist at Gymgrossisten.com, enhancing brand visibility and engagement across multiple Nordic countries, and held positions such as Head of Influencer Marketing & Event at Life of Svea AB and Head of Influencer Relations & Events at LOPPIgruppen. Matilda's earlier roles include project management and marketing coordination at Bonnier Magazines & Brands, where significant events and theme travels were organized. Matilda began a career in editorial and copywriting, with a foundational education in Journalism & Digital Media from Södertörns högskola.