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Katie Murphy currently serves as the Chief Operating Officer at APEX (Airline Passenger Experience Association) and as a Senior Adviser at Collingwood Advisory Ltd, where strategic guidance is provided to entrepreneurs on scaleup, value creation, and exit planning. As the Founder of Clandon Consulting, Katie has demonstrated entrepreneurial leadership. Previous experience includes the role of Director of Business Development at Elite Exhibitions, overseeing niche events and digital communities, and extensive tenure at Reed Exhibitions in various leadership positions, including Portfolio Director and Senior Exhibition Director. Katie holds multiple marketing and management qualifications, including a Chartered Institute of Marketing Diploma and a BSc Hons in Design and Business Management from The University of Huddersfield.