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Alicia Yates is a Senior Manager Marketing Operations at Apex Tool Group, LLC. Prior to this role, Alicia held key positions such as Regional Sales Manager at Navistar Inc and Sales Manager at Genuine Parts Company. Alicia successfully led sales teams, achieved sales targets, developed distribution channels, and drove company initiatives. With a Bachelor of Science in Business Administration and Management from the University of Colorado Denver, Alicia has a strong background in business operations and sales leadership.