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Craig Cockburn is currently the Head of Mattering and Impact in marketing for AnswerForce & ServiceForge at AnywhereWorks. Prior to this, Craig worked as the Head of Marketing for ServiceForge and AnswerForce, focusing on growing their businesses in the US and Canada. Before their current roles, Craig had experience in recruitment marketing at the University of St Andrews and worked as a Search and Content Specialist at Mash Marketing and Ambergreen Internet Marketing. Additionally, Craig briefly worked as an Administrator at Potter Hughes & Co. Ltd. Craig holds a 2:1 degree in Behavioural Biology from the University of St Andrews.