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Angelika Lyko is a seasoned professional with extensive experience in strategy and digital marketing. Currently serving as Strategy Director at Anomaly since September 2022, Angelika previously held the position of Social & Digital Planning Director at Goodstuff Communications. Prior roles include Head of International Social Media and Lead Strategist at Mindvalley, as well as Account Planner at Byte, where responsibilities encompassed managing digital campaigns and fostering client relationships. Angelika's career also includes brand marketing at Mountain Warehouse and social media management roles at Health Bloggers Community and Takumi. Angelika holds a Master's degree in Globalisation and Latin American Development from UCL and a Bachelor's degree in Public Relations & Events Management from London Metropolitan University.