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Shannon Mayer has extensive work experience in the fields of digital advertising and experience management. Shannon started their career at Flashtalking, Inc. in 2010, where they held the positions of Senior Campaign Manager and later Account Director. In these roles, Shannon worked with various clients, including Lowes, KAYAK, Priceline, Monster, FedEx, Regions Bank, KPMG, Benjamin Moore, and Virgin Atlantic. Shannon was responsible for growing revenue on these accounts and acted as a sales lead internally and externally. Shannon also managed direct relationships with clients such as Priceline and KAYAK, providing weekly meetings, performance analysis, strategic discussions, and education on new offerings.

In 2018, Shannon joined Annalect as an Associate Experience Manager and quickly progressed through the ranks, becoming an Associate Director and then Director of Experience Management. Currently, they hold the position of Managing Director, which they started in July 2022.

Overall, Shannon Mayer has demonstrated a track record of success in managing client relationships, driving revenue growth, and providing strategic guidance in the digital advertising and experience management industry.

Shannon Mayer earned a Bachelor of Arts (B.A.) degree in Psychology from William Paterson University of New Jersey, where they studied from 2006 to 2010. In addition to their degree, Shannon Mayer also obtained certifications including Duolingo German Fluency: Elementary (Estimated) from Duolingo in March 2016 and IAB Digital Ad Operations Certification from the Certification Commission in October 2014.