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Rishabh Gupta is a Senior Analyst-II at Nykaa since October 2022, leading the Analytics and Business Intelligence division for Nykaa Fashion's privately owned brands. Responsibilities include designing predictive models for pricing and marketing strategies and optimizing return periods to enhance financial performance. Prior experience includes roles as Assistant Manager and Business Analyst at American Express, where Rishabh developed decision logic for customer fee waivers and worked on NLP models for call insights. Internships at EXL, DishTV, and Lok Sabha Secretariat involved creating analytical models and automation processes, earning recognition from high-profile organizations. Rishabh holds a dual Bachelor's and Master's degree in Economics from the Indian Institute of Technology, Kanpur.