Linh Tran is a Senior User Acquisition Specialist at Amanotes, with a strong background in managing global user acquisition campaigns across various platforms, including Facebook, Google, and Ironsource. Responsible for handling multimillion-dollar budgets, Linh optimizes Return on Advertising Spend (ROAS) to meet revenue and profit KPIs while overseeing App Store Optimization through A/B and keyword testing. Notable achievements include successfully ranking Magic Tiles 3 as the No. 5 Game in the category and driving a 150% revenue increase in key markets by the end of 2021. Previous roles include User Acquisition Coordinator at Amanotes, E-Commerce at Publicis, Digital Media Intern at GroupM, and Public Relations at UNESCO-CEP. Linh holds a Bachelor of Arts degree in Marketing from International University - VNU HCMC.
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