Sam Lord is an experienced marketing professional with a strong focus on event management and strategic marketing initiatives. Currently serving as Commercial Events Manager at AMAG Technology since March 2024, Sam previously held several roles at CloudPay, Acre Security, and Siemens, where responsibilities included managing partner loyalty programs, planning marketing strategies, and overseeing internal sales teams. With a career spanning over two decades, Sam has developed expertise in marketing execution across various regions, particularly in the UK, Ireland, and France. Educational achievements include an HND in Hotel Catering & Institutional Management from the University of Wales and a CIM Professional Diploma and Certificate in Marketing from the University of Wales, Newport.