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Augusto Hafemeister has extensive experience in marketing and technical support within the industrial automation sector. Currently serving as the Marketing & Technical Support Manager at Altus since December 2018, Augusto has been instrumental in promoting customer culture and leading digital transformation initiatives. Augusto has held various roles at Altus since 2008, including Marketing Manager, Marketing Coordinator, Product Marketing Specialist, Hardware Designer, and Engineering Tests Intern, demonstrating expertise in marketing strategies, product portfolio management, and hardware design. Educational qualifications include a postgraduate specialization in Analysis, Strategic Marketing and Industry 4.0, a Master of Science in Mechanical Engineering with an emphasis on Energy Engineering, a Bachelor’s degree in Electrical Engineering focused on Control and Industrial Automation, and an Electronics Technician diploma.