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Fernando Silva is a seasoned professional in the advertising industry, currently serving as Boehringer Business Director at AlmapBBDO since August 2021. With a wealth of experience spanning over two decades, Fernando has held key positions such as Business Director at dentsumcgarrybowen Brasil, where significant revenue growth and brand repositioning were achieved for SulAmérica. Prior roles include Client Services Director at Wieden+Kennedy São Paulo and Z+, where Fernando led successful initiatives that enhanced revenue and reduced employee turnover. As Partner and General Client Services Director at The Heart Corporation, Fernando spearheaded the launch of the KFC account and exceeded revenue projections. Fernando's expertise extends across major agencies, achieving substantial results for clients like TIM, Hyundai, and Samsung, consistently delivering high profitability and performance bonuses. Fernando holds a Bachelor's degree in English, Marketing, Business Administration, and Advertising from UC Irvine.