Sally Baca has extensive experience in business intelligence and digital media, currently serving as Supervisor of Business Intelligence at Aletheia Marketing & Media since January 2021. Prior to this role, Sally held positions as Performance Media Manager at the same company, Digital Media Specialist and Account Executive at AcrobatAnt, and Commercial Insurance Specialist at State Farm ®. Additional experience includes roles as Client Associate at Taylor Basden & Associates, Analyst-Billing Solutions at Verizon, and a Global Wealth Management Intern at Bank of America Merrill Lynch. Sally Baca holds a Master of Business Administration (M.B.A.) and two Bachelor's degrees in Finance and Spanish Language and Literature, all obtained from Benedictine College between 2011 and 2016.