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Anna Britnor Guest is a seasoned professional in sales growth consulting and leadership development, currently serving as Principal Sales Growth Consultant and Managing Director at Alate Business Growth since March 2002. Over the years, Anna has developed expertise in revenue enablement for tech companies, implementing tailored sales strategies, playbooks, and training programs. Additionally, Anna holds roles as Non-Executive Director and Senior Learning Consultant at Phoenix Training & Development and Non-Executive Director at Progression Boats, where involvement includes business planning and marketing. Previous experience includes a significant tenure at 5i, co-founding the Coaching & Mentoring Network, and various positions in sales and account management at notable tech firms, including HAL (UK) plc and Harris Adacom. Anna earned a BA (Hons) in Humanities from the University of South Wales.