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Irma Selderbeek has had extensive experience in marketing and sales procurement throughout their career. Irma started in 2002 at PPG Industries in the role of Marcom Procurement. Irma then joined Philips in 2007, where they held various positions such as Senior Marketing Sourcing Specialist and Global Marketing Commodity Manager. In 2012, they worked at Nike as the European Director of Marketing Procurement. Irma returned to Philips in 2014 as the Global Director of Marketing & Sales Procurement. Irma also worked independently as a Marketing Procurement and Management Consultant at IRMA! Consultancy in 2018. In the same year, they held a role as a Global Marketing Procurement Lead (a.i) for AkzoNobel, where they later became the Global Head of Marketing & Sales Procurement in 2019. Irma also has experience as a yoga teacher at Stichting Prisma from 2015 to 2019 and as a mentor at Giving Back Nederland from 2016 to 2017. Additionally, they worked as a horticulturist, yoga teacher, and coach at Kalani Oceanside Retreat in 2018 and held a volunteer role at the Kalani Oceanside Retreat Center in 2017.

Irma Selderbeek completed their education at various institutions. Irma obtained a NIMA A degree in Marketing from SRM in 1991, followed by a NIMA B degree in Marketing from the same school in 1995. From 1998 to 2001, they pursued a degree in Marketing Communicatie B at SRM. In 2003, they attended Nevil for a year. In 2016, they completed a Transformation Coach program at Bridgeman Academy. Additionally, from 2015 to 2019, they obtained a 500+ hours Yoga Teacher certification from the Yoga Alliance, specializing in Yin, Restorative, Children, Physo Therapy, Chinese Medicine, Yin/Yang, and Yoga Nidra. Irma Selderbeek has future plans to join Toast Masters International as per the information available, and they also attended the University of Cambridge's International Bank Card Business School in 1999.