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Kelly joined VSA in 2008 as Creative Director, and has since been leading teams of designers in the development of brand systems, corporate communications and environmental experiences for companies like IBM, Motorola and First Data.

In addition to her role at VSA, Kelly has served as Programming Chair of AIGA Chicago and as Director of Membership for AIGA Minnesota. Her work has been recognized by The One Show, AIGA 365, Communication Arts, Print, Graphis and Rebrand 100.