Yvonne K. currently serves as the Manager of Group Corporate Communications at AIA since January 2024. Previously, Yvonne held the position of Senior Manager at Sinclair Comms from August 2021 to January 2024, where Yvonne developed and led award-winning integrated campaigns, receiving a Gold at the Marketing Interactive PR Awards 2023 and being shortlisted for the Campaign Asia PR Awards for work in business-to-business communications. Earlier experience includes serving as Marketing and Strategies Manager at the Hong Kong Children's Discovery Museum, where Yvonne focused on brand consistency and strategic marketing efforts. Yvonne's career began at Golin, where work led to winning the Hong Kong PR Young Lions Competition in 2018, and Yvonne later supported clients at Edelman and PRHK, showcasing a strong background in brand messaging and reputation management across the APAC region.