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Lisa Froman is an experienced communication professional with a strong background in strategic communications, advertising, and public relations. Since January 2008, Lisa has served as a Senior Communication Strategist at Blue Cross and Blue Shield of Louisiana, managing various strategic communication projects and producing content for diverse stakeholders. Prior to this role, Lisa operated Froman Communications from April 2006 to January 2008, providing targeted advertising and public relations services. Lisa's career began at EATEL, where, from September 1995 to November 2005, responsibilities included overseeing external and internal communications as Advertising/PR Manager. Lisa holds a Bachelor of Arts in Advertising and Journalism from Louisiana State University, completed between 1977 and 1981.