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Karen Gelfer is an accomplished media professional with extensive experience in the advertising industry. Currently serving as Media Director at Affinitiv Advertising since April 2022, Gelfer has previously held key positions such as Senior Manager of Media Services at AutoNation from September 2017 to August 2021, and VP of Local Integrated Media at Mindshare from April 2002 to September 2017. Gelfer's career began with roles including Sr. Broadcast Supervisor at Zenith Media and a Media Buyer/Supervisor at Cooper HMS, among others, spanning over three decades in prominent agencies like JWT/Mindshare/GroupM and Zenith Media.