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Lissa Duty has a diverse work experience spanning over 20 years. Lissa founded their own social media consulting practice, LissaDuty.com, in 2009 and has been serving as a Social Media Trainer & Speaker, Branding & Digital Marketing Strategist, and Social Media Coach. Lissa also has experience as the Director of Brand Marketing at Advice Local, where they served as a liaison between industry partners and the CEO on corporate initiatives. In addition, they worked as an Instructor at Southern Methodist University, teaching courses on developing and implementing social media campaigns. Lissa also co-founded Rocks Digital, a digital marketing agency where they were responsible for managing the publishing calendar and content for the website, as well as organizing and planning the Rocks Digital Marketing Conference. Prior to their current roles, Lissa worked at Career Design Associates as an Office Manager, at a major social media and web design firm as a Social Media Strategist, at Wal-Mart as a Transportation Coordinator/Customer Service, at the North Texas Human Resource Group as a Career Development Consultant, at Raytheon as a Finance Associate, and at New Concepts and Marketing as a Marketing Manager.

Lissa Duty attended Paris Junior College from 1998 to 2001, where they studied Computer Information Systems. No specific degree was mentioned.