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Christian B. Nienaber has over 25 years of work experience in various industries. Christian B. began their career in 1995 as a Project Manager Customer Care at Hutchison Telecoms. In 1999, they became an Editor/Producer at the daily talk show "Oliver Geissen." In 2002, they joined Mediengruppe RTL Deutschland as a Project Manager, and in 2005 they moved to RTL Interactive GmbH as Vice President Video on Demand & Video Production. In 2014, they became the Executive Vice President Digital at RTL2 Fernsehen GmbH & Co. KG and in 2017 they joined Saatchi & Saatchi as Managing Director & Mitglied der Geschäftsleitung. Most recently, in 2021, they were appointed as the Chief Commercial Officer (CCO) at AdScanner.

Christian B. Nienaber has a background in business administration, management, and operations. Christian B. obtained a Diplom-Betriebswirt (similar to a Masters Degree in the USA) from the Cologne University of Applied Sciences. Christian B. also holds a private lecturer certification from the Rheinische Fachhochschule Köln in communication and media studies. Lastly, they have an advanced technical college entrance qualification in economics from the Ludwig-Erhard-Berufskolleg Münster.