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Helena Ståhl is a skilled marketing professional with extensive experience in marketing automation and customer engagement strategies across various industries. Currently serving as a Marketing Automation Specialist at Adlibris since May 2022, Helena focuses on enhancing customer experiences through personalized, data-driven marketing strategies utilizing the Bloomreach Customer Data Platform. Previous roles include serving on the Supervisory Board of Medieinstitutet, working as a CRM & Marketing Automation Specialist at MSAB, and founding the premium sock brand Mrs Hosiery. Helena has a strong background in sales and marketing through leadership roles in agencies and brands, complemented by a Licentiate degree in Elements of Artificial Intelligence and a Bachelor of Science in Business Administration, Economics, and Marketing.