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Kirankumar Matti is a seasoned media and analytics professional with extensive experience in digital media strategy and execution. Currently serving as Director of Media and Analytics at AdGreetz since May 2020, Kirankumar oversees advertising campaign results, optimizes strategies across various audiences and channels, and collaborates with the Marketing Director on budget and strategy development. Previously, Kirankumar held roles as a Senior Media Planner and Digital Media Planner, managing digital media campaigns and optimizing performance for top-tier clients. Kirankumar's career began as a Digital Ad Trafficker at Omnicom Media Group, where campaign setup and optimization were primary responsibilities. Kirankumar holds a Bachelor of Engineering in Electronics and Communications Engineering from Shree Devi Institute of Technology.