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Maria Elizabeth Hernandez is a seasoned marketing professional with extensive experience in leadership roles across various companies. Currently serving as Director of Marketing + Strategy at (add)ventures since December 2021, Maria has previously held positions including Marketing Director at Focal Brewing Company, where responsibilities included developing on-brand marketing programs and strategies to enhance brand awareness. Maria’s prior roles include Senior Campaign Manager and Online Campaign Manager at TheHUB Media, where oversight of campaign performance and digital plans was crucial. With a foundational background as Digital Media Coordinator at Impower Marketing and creative leadership at Sila Social, Maria has consistently demonstrated expertise in branding strategies, campaign management, and digital engagement. Educational qualifications include a degree in Publicidad y Relaciones Públicas from Universidad del Zulia and a Bachiller en Ciencias from Colegio Alemán de Maracaibo.