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Elan Keene, MBA, CSM, AWS CCP, AIP, is an accomplished marketing professional with a robust background in leading strategic initiatives across various sectors, including federal and commercial markets. Currently serving as the Head of Marketing at Acuity, Inc. since March 2020, Elan has focused on brand strategy and marketing operations, leveraging behavioral economics to craft effective strategic plans. Previous roles include Marketing Manager at VividCortex, where demand generation and SEO strategies were key, and Marketing Director at eBenefits Network, overseeing marketing efforts within budget constraints. In addition to extensive marketing experience, Elan is an active Board Member at the James E. Lewis Museum of Art and has founded Keene Marketing Group. Educational qualifications include an MBA in Global Management and Marketing from The George Washington University, alongside additional training in SQL and Python.