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Fernando Giroto is an experienced professional with a strong background in sales, marketing, and business development. As an Advisory Board Member at Associação Comercial de São Paulo, Fernando has served in two consecutive terms. In addition to this role, Fernando is the Director of Marketing and Innovation at IBREI and the founder and president of Projeto Vida Na Rua. Formerly, Fernando held the position of Senior Sales Director for Government and Public Relations at NEC Brasil and served as General Director of Sales, Marketing, and Products at Akiyama Group. Fernando's educational qualifications include a specialization in Traditional Knowledge and Integrative Theories in Transpersonal Coaching from URCI and a coaching certification from SLAC Coaching®.