Product and Marketing
The Product and Marketing Team at ABF is responsible for driving business growth and enhancing the customer experience. They manage product offerings, ensuring a comprehensive and high-quality stock, while continuously improving online shop functionality. This team develops and executes marketing strategies to promote ABF’s extensive inventory and exceptional services, creating compelling content and leveraging online channels to reach a global audience. Their ultimate goal is to meet customer needs quickly and effectively and to support the company’s ambition for continuous improvement and expansion.