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Dave P. J. Hollants is an experienced marketing professional with a robust background in the healthcare sector, currently serving as the Head of Marketing for Heart Failure - CardioMEMS at Abbott since July 2015. In this role, responsibilities include market development, business growth, and the execution of comprehensive marketing strategies across the EMEA region. Prior to Abbott, Dave held positions at St. Jude Medical, where responsibilities included managing international product marketing, and at Medtronic, focusing on a wide range of marketing and educational initiatives within the Cardiac & Vascular Group. Earlier career experience includes roles at 3M Health Care as a medical sales representative. Dave has formal education from Vlerick Business School, EHSAL Management School, and Hogeschool PXL.