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Aaroshi Asija serves as Insights Director at Sentient Decision Science since November 2022, previously holding the role of Senior Insights Manager. Prior experience includes a tenure at Abbott from November 2019 to April 2022 as an Executive on Loan in ANI Market Insights, where responsibilities encompassed managing multiple research projects and interacting with brand teams for research solutions across infant milk formula and nutritional supplements. Aaroshi's career began at Absolutdata Analytics, progressing from Market Research Analyst to Associate Manager, where notable contributions included developing a proprietary tool for New Product Forecasting and receiving the ¡®Corporate Values¡¯ Award in 2016. Academic credentials include an MBA in International Business from FORE School of Management, a specialization in Market Research from The University of Georgia, and a Bachelor's degree in Business Economics from Delhi University.